SEO

Toys / E-Commerce

Helped a leading toys e-commerce store recover from a major ranking and traffic drop by fixing SEO issues, optimizing content, and restoring visibility after an algorithm update.

Scope

A popular online toy store experienced a significant loss in keyword rankings and organic traffic after a search engine algorithm update.

Our goal was to identify what caused the decline, fix all SEO issues, improve content quality, and help the site regain its lost visibility – ultimately boosting traffic and revenue.

Challenges

  • Core keywords dropped sharply after the algorithm update
  • Organic traffic decreased, directly impacting sales
  • Multiple technical and content-related SEO issues needed correction
  • Competitors gained an advantage in search rankings

Services

SEO

Challenges

Toys 

Challenges

4 Weeks

Our Impact

  • Restored and improved rankings for competitive toy-related keywords
  • Improved website structure and internal linking
  • Conducted a full SEO audit to identify ranking blockers
  • Enhanced product and category page content for better relevance

Growth That Speaks For Itself

Multiple keywords returned to Top Positions

Top 3

Higher traffic and better keyword performance increased sales

190%

Organic traffic and visibility significantly improved

60%

Consistent performance maintained after optimization

38%

The Client’s Experience

“I highly recommend OD Marketing, staff is in constant communication with you to to meet all your requirements. OD Marketing also implemented great strategies to take my business to the next level.”

CLIENT NAME

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